FOR FEMALE FOUNDERS
The 10K Email Club
The 10K Email Club gives you the strategy, support, and execution you need to build a stronger email channel that consistently moves your business forward and generates more revenue from the list you already have. So you can send emails that get more opens, more clicks, and yes, more $10,000 days.
Make money from your emails in less than 2 hours per week
The 10K Email Club is where founders turn email into the high-value business asset it’s supposed to be.
We’re talking about driving revenue, sparking engagement, and building a list that actually shows up for your business. (Can I get an Amen?)
Inside the club, you’ll build a data-backed email system that feels grounded, powerful, and connected to your brand, with the strategy and support to send consistently, understand what’s working, and turn more subscribers into buyers.
Whether you’re building consistency with a weekly newsletter or looking for hands-on support with automations, launches, and beyond, there’s a level of the 10K Email Club designed to meet you where you are.
Join The 10K Email Club and Get Everything You Need To…
Build a profitable email ecosystem with a strategy custom-fitted to your business
Develop magnetic messaging that feels authentic and converts without pressure or the ick
Build the systems and sending rhythm that turn email from the thing you know you should be doing into a consistent, revenue-driving part of your business.
Plus, you get the accountability to actually hit send every single week. Because “I’ll send it tomorrow” has gone on long enough.
Don’t Take My Word For It
“I was confident Emily could help me connect with my audience in a way that felt unique to me. Emily has taught me that I can both educate and market, and do so in a way that inspires connection and doesn’t feel pushy.”
Alice
“I got more clarity in 45 minutes with Emily than I’ve had in months of trying to piece things together on my own. My biggest takeaway? Emails don’t have to take hours. Total game changer.”
Lilly
“I sent my email today at 3:45, and the first box sold at 3:52. 🎉 Hopefully the first of many more coming today and tomorrow!”
Annika
This is Where Your Email Stops Sitting Pretty and Starts Performing
Members Have Seen
400%
jumps in email revenue
$10,000
weekends from a single send
5x
more successful launches
Simply by implementing the strategy, messaging, and systems we build together.
You didn’t work this hard just to have your email list collecting dust.
You’ve built a business you’re genuinely proud of (and rightfully so, you badass!). You’re growing an audience, creating offers people actually want, and building a brand that’s worth paying attention to.
But your email list, the asset you own, isn’t doing nearly enough for your business.
Maybe…
You know you should be emailing consistently, but somehow another week goes by without hitting send.
You sit down to write and immediately wonder, Wait…what am I even supposed to say?
“Not wanting to sound salesy” keeps you from confidently talking about your offers.
You’re sending emails here and there, but you have no clue what’s actually working (or what those numbers even mean).
You know there’s money sitting in that list. It would be nice if your emails actually went out and made some of it, right?
You know email should be making you thousands, but you just don’t have the system.
Maybe that means building the foundation and finally getting consistent. Maybe it means getting the strategy and hands-on support to take an established email channel to the next level.
Either way, you’re done guessing what to send, when to send it, and how to turn your emails into something your audience actually wants to open, read, and buy from. If you’re looking for strategy, direction, support, and results delivered in a way that actually moves your business forward…
You’re in the right place.
Two Levels Of Support Designed For Where You Are And Where You’re Headed.
Find your stage, then choose your level of support. I created two ways to join the 10K Email Club, designed to meet you where you are and help you get where you’re going.
10K EMAIL CLUB: ESSENTIALS
For newer founders ready to get consistent, get strategic, and finally make email a real part of the business.
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You know email needs to be a bigger part of your business, but staying consistent is easier said than done. Between figuring out what to send, writing it, and keeping up with everything else on your plate, email keeps getting pushed to the side.
Essentials gives you the strategy, accountability, feedback, and direct access to Emily you need to build your email foundation right from the start.
$500/month · 3-month minimum
Best fit if: You’re growing your business and your email list right along with it. You’re ready to show up consistently, understand your numbers, and know what to send. Maybe your first webinar or program launch is next on the list. Let’s make sure your emails are ready for it.
10K EMAIL CLUB: SIGNATURE
For established founders itching to know what to do with their list and make more money from it.
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Your business is growing. Your audience is there. Your offers are selling. And email has way too much revenue potential to keep getting squeezed into whatever time you have left at the end of the week.
Signature gives you deeper strategy plus a dedicated email editor working hands-on with you every single week, across your newsletters, automations, launches, and the rest of your email ecosystem.
Less “I really need to send an email this week.”
More “Oh, it’s already scheduled.”
$1,500/month · 6-month commitment
Best fit if: You’ve been in business for 2+ years and you’re ready for high-touch strategy, hands-on execution, and a team that helps turn email into one of your hardest-working revenue channels.
What You’ve Tried Isn’t Working
You’ve sent emails inconsistently, pulled together launches at the last minute, and tested an email guru’s templates that never quite sounded like you. You’ve put in the effort, but you’re not seeing those “email changed my business” results…yet. And even when you do send emails, they often feel rushed or disconnected from your brand (thanks, ChatGPT), and the results don’t reflect the time you spent writing them.
The answer is not another template, prompt, or strategy to save somewhere and swear you’ll come back to later. (We both know how that goes.)
So if you’re a..
Newer founder who wants to build your email strategy the right way from the start (instead of spending the next year winging it)…
Coach, consultant, or educator who wants emails that nurture your leads so you’re not starting from zero every time you launch…
Product-based brand owner ready to turn more subscribers into repeat customers and consistent sales…
Content creator who’s over playing the algorithm game and wants a revenue channel you actually own…
Women’s health or wellness expert with valuable work to share and an email list that could be doing so much more for your business…
Service provider who wants a more scalable revenue channel that doesn’t depend entirely on filling your 1:1 roster…
…then there’s a place for you inside The 10K Email Club.
Essentials or Signature, you’re here for the same reason: to stop sitting on a list full of potential and start turning email into one of the hardest-working, highest-performing channels in your business.
Proof It’s Working
“Keep in mind, I have been regularly sending emails to my list for over a year. They are noticing a change, and I’m shocked at how quickly they are seeing it. Again, shout-out to EMILY! Copy matters!”
Mindy
“Your templates and edits have literally saved my life (I was going crazy)! It makes planning sooo much easier.”
Angelica
“This one has a 70.3% open rate & a 16.2% click rate just three hours later!!!
I’m Shook!!”
Art by SMP
Hi, I’m Emily.
Your email strategist, your consultant, your weekly accountability bestie… and your biggest cheerleader.
When I started helping founders with email years ago, most of them were in the same boat:
They had people paying attention, but no real system behind the scenes. No strategy, no rhythm, no automations, nothing holding their email channel together.
And I get it. I was in the exact same place 7 years ago when I sent my first newsletter. (Chaos.)
Since then, I’ve helped over 50 business owners turn email into a more strategic, consistent part of their business across coaching, e-commerce, wellness, women’s health, content creation, education, and personal brands.
And when the right strategy, consistency, and support come together, email can do some pretty incredible things for your business.
And the results speak for themselves:
400%
growth in email-generated revenue within two months
$10,000+
weekends from a single send
28
new members in one launch
5x
launch performance improvements
Weekly
revenue consistency they’ve never had before
The money-making difference? Stop doing email alone.
Inside The 10K Email Club, you’ll get the strategy, guidance, accountability, and right level of support for where you are in business, so you can build an email channel that consistently works harder for your business.
Straight From the Club
“Hey Emily! Just wanted to add on a personal note that again, I can't tell you how much of a huge help you've been throughout the roller coaster of the last two years. Your touch on Clue copy has been so special to see – and undeniably impactful. You can (and should) take SO MUCH credit for being instrumental in getting Clue to where it is now.”
Kath
“I’ve always dreamed of doing a newsletter but never thought I’d actually be able to put one together until I met you! Your patience, guidance, and encouragement have been invaluable, and I’m so excited to be sending out my second newsletter. Joining your club has been one of the best decisions I’ve made. Your feedback and support have truly made all the difference!”
Holly
“Thank you so much. I feel so supported in this launch, and it's because of you and Emily. Thank you a million times over!”
Cepee
There Are 3 Things Every Founder Needs To Build a Profitable Email Channel
Strategy
No more relying on luck or last-minute panic launches. No matter which level of the 10K Email Club you’re in, we work together to build a clear email strategy around your business, your offers, and your goals, so you always know what to focus on next.
Messaging
You’ll develop a confident, true-to-you, and un-salesy voice that converts through hands-on edits, personalized feedback, and templates tailored to your brand.
Systems
You’ll install the operational backbone to keep your email machine humming: automations, nurture flows, and performance tracking so you know what works.
This Is EXACTLY What We Build Inside The 10K Email Club, and It Works:
A strategic, consistent email channel built to engage your audience, support your offers, and drive more revenue, without ever sounding salesy.
“I saw a 400% increase in revenue from email.”
“I added 28 new members in a single week.”
“I made $8k in a weekend.”
“My emails finally sound like me, AND they convert!”
Which Level Of Support Is Right For You?
Same goal. Different levels of support. Here’s what that looks like:
ESSENTIALS: Learn how to make email work for your business, with the strategy, feedback, and accountability to do it well.
SIGNATURE: Ready for us to get in there with you? Get a dedicated editor and hands-on support to execute, optimize, and monetize your email strategy.
The 10K Email Club Makes Email the Most Reliable Part of Your Business
This is a high-touch, done-with-you program designed to take your email list from “unused asset” to “repeatable revenue channel.”
You bring the audience. We bring the strategy, structure, editing, and accountability.
The Email Glow-Up Your Business Has Been Waiting For
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First things first: choose the level of support that fits where you are right now. Then? We get to work. Because we’re not big fans of joining a program just to spend the next month “getting ready” to actually do the thing. We love momentum around here.
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This is where strategy turns into emails that actually get sent.
Inside Essentials, you’ll get the accountability, feedback, and community you need to build consistency and keep moving.
Inside Signature, your dedicated email editor gets hands-on with you every week across your newsletters, flows, and launches.
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As you send, we pay attention to what’s working, what’s not, and where the opportunities are hiding, so your strategy keeps getting smarter and your email list becomes the revenue-driving asset it’s meant to be.
Inside 10K Email Club: Essentials
Everything you need to build your email foundation, get consistent, and stop wondering what the heck you’re supposed to send.
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Once a month, you’ll sit down with a team member to map out your full email month, so you know what you’re sending, when you’re sending it, and how it supports the bigger picture.
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Consistency is where the magic happens. Weekly check-ins keep you moving and hitting send, plus you’ll have direct DM access to Emily when questions pop up along the way.
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Join 1–2 live edit calls each month where Emily reviews member emails in real time. See what she changes, learn why she changes it, and walk away a stronger email writer.
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No more “I think my emails are working?” You’ll have a personal dashboard to track your numbers, understand what’s performing, and make smarter decisions about what to send next.
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The more consistently you send, the more support you unlock: a Welcome Email Review after 4 weeks, Lead Magnet Review after 8 weeks, and Sales Planning Call after 12 weeks.
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Get full access to live workshops, guest expert sessions, the 10K Email Club community, plus Claude AI training and tone of voice definition to make writing emails that sound like you a whole lot easier.
$500/month · 3-month minimum
Inside 10K Email Club: Signature
Your email strategy, with a team that gets hands-on and helps you actually execute it. Every. Single. Week.
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Consider this an extra set of expert eyes on everything you send. Your dedicated email editor is in your corner every week, helping you sharpen your newsletters, strengthen your flows, and make every launch work harder.
You’re not just getting advice on what you should do. You have someone in it with you, helping make sure the emails actually get written, sharpened, and sent.
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Meet directly with a team member each month to look at the bigger picture, map out what’s next, and make sure your email strategy is working alongside your business goals.
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No more pulling together a launch at the eleventh hour and hoping for the best. We’ll plan your sales and launch strategy so your emails are working toward the sale before launch week arrives.
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Your newsletter can do a whole lot more than “nurture.” We’ll help you uncover opportunities to monetize your weekly content and turn consistent sending into consistent revenue.
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Go deeper with access to live workshops, masterminds, guest expert sessions, plus Claude AI training and tone of voice definition to make your entire email ecosystem stronger.
$1,500/month · 6-month minimum
When founders step into The 10K Email Club, their results change.
We’ve seen members increase their email revenue by 400%, multiply their launch results by five, and generate $8,000+ from a single email, often within their first two months.
Carolynn
Master of Admin
Sarah
10K Email Club Word Wizardress
Meet Your Support Team
Inside The 10K Email Club, you’re not left to figure out email on your own. You’ll have a team in your corner bringing the strategy, feedback, accountability, and expertise to keep you moving forward.
Each level gives you the kind of support you need for the stage you’re in. Inside Essentials, we’re here to help you build consistency, strengthen your strategy, and get expert eyes on your emails along the way. Inside Signature, we get even more hands-on, with a dedicated email editor working alongside you every week across your newsletters, flows, and launches.
You’re not disappearing into the background on my watch. I’m your biggest cheerleader, your friendly nudge when you need it, and the person making sure email doesn’t slide to the bottom of your to-do list (again). We’re keeping things moving around here.
Real Results from Real Founders
“Hi friends! I have to give a shout-out to Emily Claire!
I joined her email club, and so far I’ve sent two emails that she has helped me with. Here are some pretty cool things that have happened after just two emails:
Double-digit open rate increase.
Double click-through rate %.
Potential new high-ticket client.
Three unsolicited messages from people on my list saying the emails are “fire.”
Cepee
“I loved the workshop and learned so much! The information was easy to grasp and made email feel much less daunting. I already have three emails drafted in Flodesk and can’t wait to send my first one. Thank you for sharing so generously and genuinely wanting others to succeed!”
Nancy
“I have truly seen so much value, both in terms of working with Emily, but also, I think Businettes needs credit for creating such a great webinar and highlighting great resources! My click rate is improving week over week, but also from a marketing strategy perspective, Emily and her team have been so helpful and incredibly cost-effective.”
Brynn
What Sets The 10K Email Club Apart (In the Best Way)
Most programs:
Hand you cookie-cutter templates
Send you off with a “good luck!”
Aren’t ready to start when you are
Have no 1:1 calls
Give you more information without helping you actually use it
The 10K Email Club gives you:
Strategy tailored to your business
Expert feedback + real support
Accountability that keeps you hitting send
Messaging that actually sounds like you
Data to help you make smarter email decisions
The right level of support to turn email into a consistent revenue channel
Eight weeks from now, your email marketing could look entirely different:
Weekly emails sent on time
Automations running and converting behind the scenes
Messaging that feels like you: confident, clear, and effective
An engaged list that actually responds
Revenue that’s steady, predictable, and systemized
And that’s the moment you realize: this can be easier, and so much more profitable than you thought.
How It Works
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Start with a short application so we can get to know your business, your offers, your audience, and what’s currently happening (or not happening) with your email.
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Emily will review your application and look at where you are now, where you want to go, and what kind of support will actually help you get there.
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Once you’re in, we’re not wasting any time. You’ll schedule your onboarding call, where we’ll walk through everything you need, map out your strategy, and get clear on what we’re tackling first. Then, it’s time to start putting it all into action.
No spending months “getting ready.” We’re here to get your emails moving.
Frequently Asked Questions
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It comes down to where you are in business and how much support you need. Essentials is for newer founders building the foundation of their email strategy with accountability, guidance, and expert feedback. Signature is for established founders who want deeper execution, including a dedicated email editor working alongside them every week across newsletters, flows, and launches.
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Not for Essentials. That Club is designed for newer founders who are still building the foundation of their email strategy, so you don’t need a large or established list to get started.
For Signature, yes. Signature is built for established founders with an existing audience who are ready for more dedicated support across newsletters, flows, launches, and the rest of their email ecosystem.
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Then you’re in very good company. Seriously. Consistency is a huge part of what we build inside the Club. Essentials includes weekly accountability check-ins to keep you hitting send, while Signature gives you a dedicated editor working alongside you every week to help keep your email channel moving.
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That’s exactly what your monthly strategy call is for. We’ll look at your offers, goals, audience, and what’s happening in your business to map out what your emails need to accomplish next. No more getting to Thursday and thinking, “Crap. I should probably email my list.”
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Yes, but how that looks depends on your Club. Inside Essentials, you’ll have access to 1–2 live group edit calls each month where Emily edits member emails in real time. Inside Signature, you’ll have a dedicated email editor working directly with your emails every week, from newsletters and welcome flows to launches.
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Yep! Inside Essentials, additional support unlocks as you build consistency, including a Welcome Email Review after 4 weeks, Lead Magnet Review after 8 weeks, and Sales Planning Call after 12 weeks. Inside Signature, your dedicated editor helps you execute across your email ecosystem, with full sales and launch planning included.
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We fix that, too. Both Clubs include Claude AI training and tone of voice definition to help you write emails that actually sound like you, not a template, an email guru, or ChatGPT having a particularly robotic day.
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Your monthly 1:1 strategy call is scheduled directly with you. Group sessions are there for additional support, and available replays make it easy to catch what you missed without falling behind.
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A lot, but the kind of support depends on what you need. Essentials gives you strategy, accountability, direct access to Emily, live editing opportunities, and milestone reviews. Signature takes that support even further with a dedicated weekly editor, deeper execution, and sales, launch, and monetization strategy.
Either way, this is not a “here are some videos, good luck!” kind of program.
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Everything lives inside Heartbeat, where you’ll find your resources, call replays, community, and Club materials all in one easy-to-use place.
Ready to join the club?
It’s time to make email a real part of the business you’re building. Whether you’re laying the foundation or you’ve already built the audience, the offers, and the brand, your email channel has the potential to do a whole lot more.
If you’re ready to stop guessing, feel good about what you’re sending each week, and build an email channel that supports your revenue goals with more strategy and consistency…
The 10K Email Club is where your emails start translating into real revenue.
Choose the level of support that meets you where you are, and let’s turn your email list into the revenue-driving asset it was always meant to be.